So much of our society is based on the idea that we are rational creatures, able to assess the available information and reach a decision that best serves our interests. The whole notion of democracy is predicated on that idea/assumption. Wrong, so very wrong. The human brain […]
Read more →Recently I had a meeting with a potential client who needed help maintaining focus on her business. In the end she chose another coach ‘because he focused on focus’. Which I thought was a nice marketing angle on the basis that picking a coach because their speciality […]
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